It has been nine years since our Founder, Emily, began selling jewelry online and making all CTWF pieces out of the co-working space, Fort Houston, in Nashville. Since then, we have experienced so many amazing milestones!
In 2014, Emily began leading a Wldflwr Ink. Workshops, a Nashville-based workshop series partnering with local florists to teach floral design, jewelry making, and more. In 2015, our online presence continued to grow and we launched our first fine jewelry collection. In 2016, we opened our first storefront in Berry Hill and launched our first collection of engagement rings and wedding bands! In 2017, we moved to a larger storefront space in the Buchanan Arts District, and in 2018, we moved storefronts again to East Nashville to open our Flagship Nashville location we are still in today. In 2019, we expand our design efforts to include CTWF custom-designed pieces. Like many others, 2020 was filled with many lessons. We shifted to an online-only model for a time and learned to lean into the beauty of slowing down. In 2021, we opened our second location in Nashville’s 12 South neighborhood - truly a dream come true for the brand!
Last weekend, we celebrated our birthday at our 12 South location with the sweetest people and treats! We had an exclusive Wldflwr Ice Cream from our friends at Fryce Cream, drinks, and of course, cake! The first 20 guests received goodie bags with CTWF treats as well as favorites from Ariel Gordon, With Co., Radish, Dry Bar, and Skin Pharm. 5 lucky ladies received $50 CTWF gift cards in their bag and one lucky person found a pair of 3mm Lab Grown Diamond Studs in her bag. We also had on-the-spot Zapping with our newest white gold chains as well as our tried and true yellow gold favorites. It was so wonderful to celebrate with everyone and commemorate nine amazing years!
We have grown so much through the years and are so honored to be a part of your special moments and memories! Whether you have been with us since the beginning or you are just discovering us, we are so grateful for your love and support. We wouldn’t be here without you.