New Features On Our Redesigned Website

Jul 1, 2021by Kate Hickey

Completely customized jewelry is kind of our thing - and now our online shopping experience has leveled up to our storefront. Minus the bubbly in-store of course, but feel free to pour yourself a glass, explore our new website and start building your custom piece!


We understand the importance of adding a personal and custom touch to your jewelry when it comes to telling your love story. Because we value sparkle and singularity, we’ve brought even more customization processes online.


Not everybody can make it into our store in Nashville, and now you don’t have to. Online you can now build your lab grown engagement ring and create completely customized pieces with your favorite fonts for engraving, gemstone add-ons, and more.


Beyond an updated website aesthetic, we’ve enhanced our customer experience and personalization options to serve you better. Here’s what’s now available on our new site:


Best online customized jewelry experience

BUILD AND PURCHASE YOUR ENGAGEMENT RING entirely online using our selection of Signature Settings and lab-grown diamonds.


STEP 1: Choose your Signature Collection setting.

STEP 2: Choose your lab-grown diamond. Earth-mined diamonds and other gemstones are also still available through our in-store or virtual engagement ring consultations.

STEP 3: Complete your order online.


Select your setting and start building your ring here!


We felt like an essential part of this experience was providing a guided walk-through of the process in the form of video tutorials to help you understand the considerations for choosing your setting, stone, and completing your order before you begin. Click here to watch the videos, learn the vocabulary and the “why” behind each step.


customized engraving

UPDATED ENGRAVING OPTIONS to personalize your customizable jewelry even more! Select fonts, engraving location, and capitalization to ensure that your engraving is just ring. You can now also more easily add handwritten or graphic engraving onto your favorite applicable products.


build your own charm bracelets and necklaces

BUILD YOUR OWN CHARM BRACELET OR NECKLACE all on one page! No more toggling between the charm and chain products - you can now build your charm bracelet or necklace all at once. Select your favorite charm or chain and build from there - a perfect place for gift-givers and heirloom jewelry lovers alike.


online custom bridal requests

ONLINE CUSTOM BRIDAL REQUESTS Possibly our favorite new online feature is our custom bridal questionnaire. You tell us your size, budget, timeline, dreams and hopes! You will be contacted to set up a custom consultation with our Director of Bridal sales. Please note that all custom work begins at $4,000.


We’re always here to meet with you and walk you through the process in person or over the phone, but for those of you who can’t make it to Nashville, our upgraded website aims to be as personal as our jewelry.


And as soon as we figure out a way to serve you some “virtual bubbles,” we’ll add that too. ;) 


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